Last year, Iredale Mineral Cosmetics, Ltd. served as the exclusive signature sponsor for The Berkshire International Film Festival, a globally acclaimed gathering held in the brand’s hometown of Great Barrington, Massachusetts. “The Berkshire International Film Festival, lovingly known as BIFF, has become one of the most important in the country,” Iredale said. “It always includes powerful documentaries as well as new-release feature films. The added bonus is that it supports our local communities by bringing in thousands of people who shop and use the restaurants.”
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