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Dear Reader March 2011

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📖 3 min read

Ihave two hobbies; the first is reading and the second is cake decorating. Granted I have limited time for either considering I am a wife, mother, and work full time outside the home to which I am sure many of you can relate. Mostly my cake decorating is limited to birthday and baby shower cakes for family and friends. But it is something I love to do! I love the creativity, the challenge, the stress, and ultimately the finished product.
I began this hobby eight years ago when I decorated my first cake – Spongebob Squarepants for my sweet little boy. I was five months pregnant and it took me nine hours from start to finish. My whole body ached and I was sure that it was my first and last time to ever decorate a cake. But the smile on his face and the gigantic, bear hug that came next was all the motivation I needed to overcome my hesitation. I have since taken classes to learn how to use the proper tools and established relationships with other bakers/decorators and found a few websites where I can research ideas and seek advice from others on the various techniques/tricks required to create certain decorations or cakes. The last time I made Spongebob it only took me two hours to decorate.
Without a doubt, practice and the use of proper tools and techniques have made all the difference in my decorating; certainly in time consumption but also in the enjoyment of it and the results. The same is of course true for your business, and you are your business regardless of where you work. If you tried to do an exfoliation treatment without some form of exfoliant, how effective would you be? Not very, right? So, do you believe it is effective or even possible to grow as a skin care professional and expand your knowledge base if you do not establish relationships and correspond regularly with other professionals, attend trade shows, or advanced education classes? Well, if you are reading this you obviously do not believe that is a possibility. What more do you do besides reading one or two journals each month?
There was a time where your options were limited to professional journals and one or two trade shows each year combined with product training from your manufacturer. Today, that is no longer the case. There are a multitude of journals to choose from and an unfathomable number of tradeshows and advanced education classes each year. Aside from those traditional methods of learning, you now must factor in that the entire world is accessible at your fingertips. Make no mistake; journals are still an excellent resource for a more concentrated look at a certain topic. However, once you embrace the newest tool in your arsenal – the Internet and truly put it to work for you, your horizons will expand infinitely. Instead of one mentor, you can have as many as you want. Read everything they have published and everything that has been published about them. Establish a relationship with them and pick their brain. Become a mentor yourself. Often you learn more by teaching, than by doing.
Don’t know where to start? DERMASCOPE created AestheticsProfessional.com. Here you will find community among your colleagues and the doorway into the future of professional networking. I look forward to chatting with each of you online!

Best,

Saundra, Dermascope Magazine, Skin Care Magazine

Saundra

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