by Christine Heathman To help you acquire the most out of this edutorial, analyze the following points of reference, which will be found throughout the article, while reading along to assist you in answering the final questions. -Nucleated cells and their value to the skin -Mitochondria’s power -Mitochondria’s differentiating characteristics from other organelles of the cell -ATP value to the cell, skin, body -Protein molecules and the skin -Mitochondria and aging -Reactive Oxygen Species and Free Radicals -Mitochondrial DNA features -Mitochondria and Phyto Science for skin care -Plants and skin cells -Breathing for mitochondria health -Oxygen and skin survival -Balance of pH in the blood for mitochondrial health and long life -Ultrasound Derma sound mitochondria longevity -Micro amp treatments and increased mitochondrial ATP power Read More

by Preethi Burkholder What is Indian Champissage or Head Massage? Indian Champissage or head massage is a relaxing therapy involving the massage of the upper back, shoulders, neck, head, and face. It provides relief from aches, pains, and stress symptoms, promotes hair growth, and rejuvenates the skin. Above all, it provides a deep sense of calmness and tranquility. Indian Head Massage is a wonderfully relaxing therapy that is physically, mentally, and spiritually healing. The massage is safe and simple to learn and very effective to give. The techniques used in Indian Head Massage for maintaining health and wellness have been handed down for generations. It is a holistic therapy, renowned for relieving symptoms of stress, anxiety, depression, and mental tension. The relaxation created by the Indian head massage induces relaxation between a person’s inner and outer selves. The beauty of Indian head massage is that you can have it almost anywhere - at home, work, or in a salon. You can be clothed or unclothed to receive this massage treatment, and the giver may use oils, cream, powder or nothing. Champissage is most effective when you receive it from someone else. However, self-massage can be very beneficial, as well. Simply Read More

by Jeanne Bliss If you have tried repeatedly to get a focus on customers, customer loyalty, and customer profitability inside your organization with less than stellar results, you’re far from alone. Most companies jump in without evaluating how the organization works together, whether the CEO is truly committed, and if the patience exists for the long road ahead. These are the key issues that usually get in the way of making progress. See if you recognize any of them in your organization. Read More

by Rhonda Allison Advances in the skin care industry are progressing so rapidly and so profoundly that many aestheticians, especially those new to our profession, find themselves in a quandary of either not knowing what to do… or wanting to do everything!!! My advice is that you find your niche and then EXCEL at it! Most customers really don’t care what a salon is called, they just want results– And having a medical facility or Medi-Spa does not assure the client of results anymore than a salon does. So it's up to each Aesthetician to stay current of what's available and continue to offer professional, results–driven aesthetic services with confidence, understanding, and integrity. How old would you be if you didn’t know how old you are? Since the advertising of "age-defying" skin care solutions are everywhere today, it's vital to have a full understanding of what an aesthetician can honestly offer an educated, oftentimes, inundated consumer. In order to do this, let us re-examine the skin and the factors that determine how it looks.   Read More

by Tara Rivas Every retailer dreams about inventory literally “flying off the shelves”, as the phrase goes. But unless the retailer doubles as a savvy air-traffic controller, carefully overseeing arrivals and departures of items each day, you may encounter turbulence over Milwaukee (or wherever your business is located)! Effectively managing the flow of inventory from your manufacturer to your clients is one of the most essential aspects of ensuring the success of your business. Few things displease a loyal client more than learning that a favorite product is out of stock. Conversely, nothing deflates the buzz of shopping more than seeing dusty, shopworn merchandise on the shelf, which obviously isn’t moving—the result of over-ordering. Especially for a new business, anticipating and averting classic inventory problems will prevent your sales from losing altitude, and keep client satisfaction sky-high. Read More

by Preethi Burkholder Pursuing the right marketing strategies is critical to the financial success of your spa or salon. Given below are some current marketing strategies that can help to increase income and clientele in the body and skin care industries. Use Effective Online Marketing Strategies Today’s online marketing environment is becoming increasingly more sophisticated. When someone wants to get a listing of spas in a specific location the Internet is the place to go. Create a domain name that will make your spa appear on the Internet whenever someone uses a search engine. In other words purchase domain names to support your marketing effort. You should also make sure your Home Page is full of key words to enhance your placement on search engine results. When someone searches using the words “Spas in Indiana”, you want your spa to appear within the first two pages. This can draw in more customers. Read More

  by Maurice Stein All skin discolorations need to be addressed the same way. It's important not to camouflage, but to blend natural color into the discolored area. This applies to port wine stain birthmarks, rosacea (red pustular lesions), vitiligo (patches of unpigmented skin), bruising and any skin discoloration resulting from chemotherapy and radiation treatment. When selecting product to place on these discolored areas, you need to use one that is user-friendly and highly pigmented and one that will not cause any skin irritation. When in doubt, I always recommend a quick and simple allergy test by applying different products. The inside area of the elbow or directly below and behind the ear are two areas which will give you accurate results. Apply the product to the skin and let set for 24-hours. If there is no redness or itching, followed by inflammation, this should signal a neutral factor in the make-up where there was no allergic reaction.   Read More

by Kathleen Stapleton and Victoria Duke For a woman who on most evenings chauffeurs kids, pushes a grocery cart, cooks dinner, does laundry and helps with homework, being likened to a Hollywood star may seem a little ridiculous. Selling a fantasy sparks many successful advertising campaigns. Purchase a specific product and a life of romance, excitement, and glamour awaits you. Spritzing on the right perfume could lead you to stepping into a limo, wearing diamonds, embraced by Mr. Knock-Down Gorgeous. Buy the right car and you will drive along the Pacific Coast Highway like a scene from a James Bond movie. Read More