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Go With Your Gut
Written by: Shelley Hancock, L.E.
What is one of the first things you do when a new client comes to see you? You have a consultation, and then you have them sign a consent form!...
Published in: Business
In the Trend of Things: Upcoming Aesthetics Trends
Written by: Sonita Michelle Gray, L.E.
The aesthetics industry has witnessed a remarkable transformation in recent years, driven by technological advancements, changing consumer preferences, and a growing emphasis on self-care. As individuals seek effective and noninvasive...
Published in: Beauty
Greenlighting Sustainability: Biotechnology & the Future of Sustainable Beauty
Written by: Karen Raghavan
Skin care is at over $100 billion in market opportunity, and there have been a few trends at the forefront of the industry’s momentum – the topic of sustainability and...
Published in: Beauty
In the Land of Lashes
Written by: Nydia Figueroa
The eyes have been a focus in the last few years, especially during the COVID-19 pandemic when, due to facemasks, all people could only showcase their eyes. Many people wanted...
Published in: Beauty
Poreless Perfection: Glass Skin Makeup
From game-changing formulas, sleek packaging, and unconventional ingredients like bee venom and snail mucin, Korean skin care, also known as K-beauty, has become the gold standard for stretching and resetting...
Published in: Beauty

