As Hale & Hush celebrates its tenth anniversary, this remarkable milestone provides an opportunity to reflect on a decade of dedication, innovation, and service to the professional skin care community. From its humble beginnings to becoming a trusted leader in sensitive skin solutions, Hale & Hush has remained committed to its mission: delivering safe, effective, and transformative products for those with the most delicate and compromised skin conditions.
Through every challenge and triumph, Hale & Hush has stood firm in its promise to provide transparency, authenticity, and real-world results. This is more than a story of business success; it is a story of compassion, resilience, and an unwavering belief in the power of aesthetics to change lives.
THE COMPASSION & CARE CALLING
Hale & Hush was originally founded with a deep commitment to oncology aesthetics, providing care for clients experiencing the side effects of cancer treatments such as chemotherapy and radiation. At a time when few companies addressed the unique needs of medically compromised or health-challenged skin, Hale & Hush stepped in to offer gentle, healing solutions that prioritized safety and comfort.
As the brand evolved, it became clear that the same principles used to support oncology clients applied to those with sensitive skin. Careful ingredient selection, nonirritating formulas, and barrier support were also essential for a broader audience dealing with sensitive skin. This realization shifted the company’s focus to specialize in sensitive skin care, while still honoring its oncology roots. Today, Hale & Hush continues to lead with compassion and integrity, developing products that meet the complex needs of reactive, delicate, and compromised skin.
THINKING BIG & MOVING FORWARD
What began as a one-person endeavor quickly evolved as demand for the brand grew. The early days were marked by long hours, heartfelt dedication, and a small but mighty team of friends and family who believed in the mission. The company operated out of a tiny office space – a small house, where creativity and determination fueled every decision.
With only two part-time educators supporting the brand, Hale & Hush began building its reputation through grassroots efforts, attending tradeshows, visiting aesthetic schools, and connecting directly with professionals in the field. Even in those early stages, the focus on education and empowerment was clear.
Fast forward to today, Hale & Hush has grown into a thriving operation with a dedicated warehouse and corporate office. A talented team of employees manages the increasing daily shipping demands for products, while a passionate group of educators, collectively known as “Team Awesome” leads the way in professional skin care education. These educators embody the heart and soul of Hale & Hush, sharing their expertise and inspiring aestheticians to elevate their treatment offerings and grow their businesses.
THE SENSITIVE SKIN SPECIALTY
Over the past decade, Hale & Hush has become synonymous with sensitive skin care. While some viewed this as a narrow focus, the company quickly recognized that sensitivity is far more prevalent than many realized. Sensitive skin is not a rare condition. It affects millions of individuals and can manifest due to a wide range of factors.
Environmental aggressors like pollution, extreme weather, and sun exposure contribute to skin sensitivity. Personal health conditions including autoimmune disorders, cancer treatments, allergies, and hormonal imbalances further compromise skin’s protective barrier. Even lifestyle factors such as stress, poor diet, and harsh skin care routines can trigger heightened sensitivity.
Hale & Hush took all these factors into account, developing products that address these sensitivities while delivering comfort and noticeable improvements in skin health. The company established itself as a trusted leader in the field, offering reliable solutions for clients seeking relief from irritation, redness, and discomfort.
EXPANDING HORIZONS
As the company’s expertise grew, so did its understanding that sensitive skin often overlaps with other common skin conditions. Clients with acne, oily skin, menopausal changes, and pigmentation frequently experience sensitivity as a secondary concern. Recognizing this connection, Hale & Hush expanded its formulations to address a wider range of skin health challenges while maintaining its core commitment to safety and gentleness.
The brand developed new products specifically designed to strengthen the skin barrier, reduce inflammation, and calm reactivity. These formulations provide targeted support for clients dealing with hormonal fluctuations, post-inflammatory hyperpigmentation, and skin compromised by long-term medication use.
Sensitive skin is not limited to the face, and the company responded by creating comprehensive treatment plans for the body, including often-overlooked areas such as the neck, décolleté, and intimate regions. Hale & Hush extended its protocols to address skin concerns across the entire body. These specific treatments have opened new opportunities for professionals to offer head-to-toe care, supporting total body skin health for every client.
REDEFINING RESULTS
As Hale & Hush expanded its product line, the company remained dedicated to improving efficacy without sacrificing safety. To achieve this, a new chemist was brought on board to bring advanced formulation techniques and the latest ingredient technologies to the development process.
By embracing cutting-edge ingredients, Hale & Hush created products that not only soothe and protect but also deliver visible improvements in texture, tone, and resilience. These advancements have allowed the company to set a new standard for sensitive skin care, offering solutions that meet the highest expectations and efficacy for this type of clientele.
ALL TOGETHER NOW
One of the hallmarks of Hale & Hush’s success is its collaborative spirit. Rather than isolating its brand, the company has always believed in collaborating with other trusted partners in the skin care industry. This open and cooperative approach has led to the development of numerous treatment protocols that combine Hale & Hush products with advanced modalities and complementary skin care lines.
By providing skin care professionals with the tools and flexibility to create customized treatments, Hale & Hush empowers professionals to achieve optimal results for their clients. Whether through collaborations with device manufacturers or partnerships with other product lines, Hale & Hush remains committed to guiding skin professionals toward the highest levels of client care and satisfaction.
EDUCATIONAL BOOM
Education has always been a cornerstone of Hale & Hush’s mission. From the start, the company recognized that offering exceptional products was only part of what aestheticians needed to succeed. To truly support the industry, Hale & Hush set out to equip professionals with the knowledge, confidence, and practical skills required to deliver specialized treatments and build strong, sustainable businesses.
To meet this goal, Hale & Hush brought on a director of education and developed a dedicated educational team. Each educator is oncology trained and brings a unique specialty and perspective to the field, allowing the company to provide education that is both expert-led and deeply rooted in real-world experience.
What began with a small number of product knowledge classes has evolved into a comprehensive educational platform that now includes free monthly webinars, advanced specialty trainings, and collaborative courses with industry partners. These programs support professionals at all stages of their careers by helping them expand treatment offerings, improve retail strategies, and explore innovative business approaches. Hale & Hush remains committed to education that empowers professionals to grow confidently and thrive in an ever-changing industry.
PASSION FOR PROS
Hale & Hush takes great pride in supporting students and new professionals as they enter the industry. The company is dedicated to helping them build strong foundations for success by offering free educational resources, business tools, and mentorship opportunities. Through complimentary webinars, free marketing materials, social media assets, creative business support, and ongoing educational opportunities, Hale & Hush empowers these emerging professionals to grow their confidence, expand their treatment offerings, and enhance their careers.
In addition to supporting those just starting out, Hale & Hush has cultivated a loyal community of established professionals known as the “Hushies.” This passionate group believes deeply in the Hale & Hush mission, trusts the brand’s products, and proudly shares their success stories. The Hushies are leaders in the aesthetics community who actively promote healthier, happier skin while helping to grow the Hale & Hush brand through their loyalty and advocacy.
AT THE HEART OF THE BRAND
Founder Kris Campbell is known for her generosity and unwavering commitment to giving back. Her passion for supporting professionals who care for the most vulnerable clients has shaped the philanthropic spirit of Hale & Hush.
Through partnerships with cancer hospitals, nonprofit organizations, and charitable events, the company has remained focused on its mission of kindness and transparency. Philanthropy is not a side project for Hale & Hush; it is an integral part of the company’s identity and values.
GIVING BACK & GROWING STRONGER
In the past year, Hale & Hush achieved a significant milestone by awarding scholarships to four deserving aestheticians. These scholarships provided critical support for professionals launching their businesses, expanding their education, and increasing their retail offerings.
This program is a reflection of the company’s deep commitment to helping professionals succeed, and plans are already in place to expand the scholarship program in the coming year to help even more professionals achieve their goals.
LOOKING TO THE FUTURE
What began with only 12 products and a focused mission, has evolved into a thriving, nationally recognized brand. Hale & Hush plans to double its product offerings by 2026 and expand its educational and philanthropic programs even further.
As the company looks ahead, the future shines brightly with new possibilities. Hale & Hush remains committed to delivering innovative products, offering meaningful education, and continuing its mission of kindness and care.
Happy anniversary to Hale & Hush! Cheers to 10 years of breaking barriers, delivering real results, and standing proudly as one of the most trusted and beloved brands in the professional skin care industry. The next decade promises to bring even greater opportunities for growth, innovation, and success.
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