A unique and unusual aspect of the beauty industry is the field of mortuary makeup. Most likely, an individual’s first exposure to this specialty was at a funeral, which can be shocking given the circumstances, especially when the finished look appears thick and unnatural – plastic like. For licensed professionals interested in this career, there are specialized courses in mortuary makeup, often referred to as…
Affecting approximately 65% of African Americans, 52% of Hispanics, and 47% of Asians, post-inflammatory hyperpigmentation is one of the most common pigmentary disorders occurring amongst skin of color clients.1 Melanin-rich skin types are at higher risk of developing post-inflammatory hyperpigmentation due to the overproduction of melanin that this population tends to experience following the initiation of inflammatory processes, injury, or trauma. {mprestriction ids="3,4,5,26,18,6,7,8,9,14,18,43,44"} Practical treatment…
American society is quickly becoming more diverse. As any society changes, so must the marketing efforts of the businesses that serve that society. Specifically, the increasing diversity of society will require those in the aesthetics industry to market goods and services in as inclusive a manner as possible. {mprestriction ids="3,4,5,26,18,6,7,8,9,14,18,43,44"} MARKETING METHODS One of the first contact points a client has with a business is…
The past two years have been trying; it has been hard on most and devastating to many. The need for empathy goes without saying. As the expression goes, “Be kind because everyone is fighting a difficult battle.” This is the reason it is so important for the skin care industry to be a cohesive and compassionate unit, delivering uplifting, self-affirming, and calming experiences to clients. …
Over the past decade, sustainable skin care has helped drive spa and client product trends. No longer is it enough to simply package products in recyclable packaging. There need to be new ways to cultivate ingredients and manufacture products with low to no global footprint in order to be seen as responsible business practitioners in the wellness industry. Today, sustainability in skin care starts with…

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