Search engine optimization (SEO) is essentially free advertising on the biggest and most effective advertising space on the planet. It is the art and science of how to increase visibility and traffic from the unpaid, organic, and natural listings on search engines.
It seems that everyone wants to stay young; the quest for longevity is the number one goal of many individuals. Unfortunately, aging begins at birth and there is no magic potion to stop this natural process.
For massage therapists and bodyworkers, chronic inflammation is an occupational hitman. It is the cause of carpal tunnel; tendonitis; painful fingers, hands, wrists, elbows, and shoulders; and a host of other work-related overuse injuries.
Globally, the mature skin category amounts to 25 percent of the skin care market and almost 40 percent of the anti-aging market. People are living longer lives than ever before due to better life expectancies, decreased mortality rates, and declining fertility rates.
Although customer service is a common term, what does it mean to those for whom it is intended? Despite the numerous definitions of what customer service is, it is not a claim inside a salon or spa brochure, a business philosophy, meeting the customer’s minimum expectations, simply serving a customer, or putting the business’ and employees’ interes...
It is said that the eyes provide a window to the soul, but for those who suffer from aesthetic conditions in this area, the view their eyes offer may be a bit misleading. Clients often complain that puffy lower eyelids, dark undereye circles, and excessive creasing in the eye area give the impression that they are tired or stressed out when, in rea...
From the moment a prospective client comes across a spa’s website or calls an establishment, a first impression is made. While something initially attracted them to the spa, how long their attention is kept is at stake. Ultimately, the call to action for a prospective client is to have them book an appointment.
Collagen infusion therapy is the perfect treatment for aging skin. Freeze-dried collagen masks enhance moisture levels, hydrate, improve functions of skin capillaries, recover loss of firmness and elasticity, even color tone, and oxygenate and stimulate natural skin collagen production.
Over time, the skin naturally changes and begins to show the effects of aging and environmental damage. However, if visible signs of aging are already displaying, it is not too late to develop a skin care routine that can counteract these visible indicators.