DERMASCOPE Magazine

To build skin cancer awareness and to provide education about the new FDA sunscreen labels, the American Academy of Dermatology encouraged its members, the media and the public to SPOT Orange on Melanoma Monday. The media enthusiastically embraced the Academy’s SPOT Orange campaign as news and weather anchors across the country wore orange on Melanoma Monday. Dermatologists representing the Academy helped spread the word through the use of social media and members participated in interviews across the nation to share skin cancer detection and prevention messages. As a result of these efforts, the Academy secured significant media placements, including The Today Show, Good Morning America, USA Today and The Dr. Oz Show.

The International Dermal Institute, the world’s leading educational resource for licensed skin therapists, breaks new ground in 2013 with a new oncology educational series of guest speaker evenings addressing how to care for clients who have been diagnosed with cancer of any form.

The Melanoma Foundation of New England (MFNE) has developed an innovative program for salon professionals called The Skinny on Skin. This free educational program calls on medical training methods to teach beauty professionals how to spot suspicious moles on the scalp and neck while performing common salon services. As one of the only professionals to closely examine scalps on a regular basis, stylists must be equipped with the skills to spot potential melanoma long before anyone else, creating a clear need for a program like The Skinny on Skin.

Dermalogica announces the launch of a new and improved website, www.dermalogica.com, for the United States market, developed to bring the brand’s hallmarks of education and professional skin care consultation within a mouse-click. Key features include visual education about common skin conditions through video demonstrations and animations, and access to scientific articles written by Dermalogica’s team of experts. The site’s new store-locator feature introduces new customers encountering Dermalogica for the first time to the brand’s core experiences: face mapping, treatments and prescriptive product sampling.

Pevonia® is proud to announce three new social media channels — Pevonia Pro Facebook, Twitter and Instagram. These channels now offer updates on the newest Pevonia spa treatments and products, trade public relations announcements, giveaways, industry news, as well as behind the scenes imagery from Pevonia’s professional training and education classes around the world.

PCA SKIN® has re-launched its website, www.pcaskin.com with a completely new look and updated features to better serve its PCA SKIN Certified Professionals. PCA SKIN hopes to make product orders and information more accessible. Its certified professionals now have complete access to PCA SKIN’s latest products and professional treatments through online ordering, patient information, and registration for valuable product education courses and certifications.