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We are F-A-M-I-L-Y: How to Work with Family in You
By Mara Shorr | May 18, 2020
Working with family members poses a unique challenge to any business. While it can be stressful, we know firsthand how productive and rewarding working with family can be. We know this firsthand as Jay and Mara are a father-daughter duo and partners in ...
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The Art of the Follow-Up: How to Keep your Patient
By Mara Shorr | May 18, 2020
If you’re letting patients slip through the cracks, you’re not alone. As practice management consultants, we can say that it is truly shocking to see how many practices forget to follow up with prospective clients. Whether your think your practice ...
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HEV Light: The truth about blue light’s impact o
By Tanis Rhines | April 28, 2020
Sun exposure – it is an obsession with aestheticians.From the time professionals first become enamored with the epidermis, weare tuned into the detrimental effects of ultraviolet radiation. It is those pesky invisible rays that cannot be seen but professionals know ...
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What Does Holistic Skin Correction Really Mean?
By Michelle Valeri | April 27, 2020
Western medical schools study cadavers, while Traditional Chinese Medicine studied and documented patterns of the human body for thousands of years while the bodies were still alive. They were able to establish patterns that continued to repeat in the ...
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How Platelet-Rich Plasma is Used for Cosmetic Enha
By Tannaz Razavi | April 28, 2020
Platelet-rich plasmatreatments are the latest injectable-based procedures to be used as a sort of “catch-all” for a seemingly endless slew of aesthetic problems. The combined elements of celebrity endorsement, efficacy doubts, and an increasingly experimental ...
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Mask Magic: 8 Common Facial Masks to Treat Clients
By Zaina Hamdan | March 17, 2020
Most clients want to look forever young, having healthy and glowing skin even as they age. Professionals can use a variety of masks to minimize their clients’ fine lines, wrinkles, hyperpigmentation, or even acne. Facial masks can quickly help combat ...
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Lip Fillers & Lip Filler Trends
By Leigh Reese | December 22, 2020
One of the most popular treatment areas for dermal fillers is the lips. Why is this? Perhaps it is images from social media influencers, celebrities, and photo filters. Has this changed the societal images of what beauty really is? Or maybe it is because ...
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Quick Steps for Sanitation Between Clients
By Mariasa Slaughter | March 18, 2020
As aestheticians, the biggest responsibility is ensuring the safety of each client. As most skin care professionals learn in school and every continuing education class taken, sanitation is a must. It helps in ensuring that germs, bacteria, and disease ...
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Skin Baselining
By Robert Manzo | March 18, 2020
When treating skin for any type of condition, whether it be acne, redness, inflammation, hyperpigmentation, or other typical conditions, it is critical to understand the role of the skin’s microbiome and barrier function. Let’s examine acne, for instance. ...
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What’s Your Type? An overview of spa varieties a
By Jennifer Foster | March 2, 2020
As modern society embraces this new day and age, cultural encouragement to engage in wellness as a lifestyle is at an all-time high. Clients, guests, and patrons alike are fully able to receive a multitude of services in a myriad of spas while perpetuating ...
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