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By | May 14, 2011
It is a common notion in the spa and beauty industries that Ayurveda is secret, mysterious, and exotic. Because of this reputation, Ayurveda is both sought out by some, and feared or dismissed by others. And all too often, Ayurveda is defined as that "oil dripping technique on the forehead," relegating ...


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By Bruce Baltz | May 30, 2013
This article will outline quality ingredients and step-by-step applications as stand alone treatments and as add-on services. You will learn how to bring more depth into your menu offering while bringing a greater impact to your client’s well-being. When you consider adding a new product into your treatment ...


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By Jeremy Lawrence | March 27, 2013
Pamela Taylor is one of New York City’s most sought after makeup artists and educators, who works in film, television and editorial print. A favorite with top fashion and celebrity photographers, Taylor has worked with many known photographers and directors in the industry. Known for her Hydration Technique, ...


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By | February 29, 2012
Some skin diseases are more than skin deep. Psoriasis is the most prevalent autoimmune disease in the country, affecting as many as 7.5 million Americans. This non-contagious condition often appears on the skin as red, scaly patches that itch and bleed. Psoriasis frequently starts between the ages of ...


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By | November 15, 2012
This September, hundreds of people gathered for the International Congress of Esthetics and Spa conference in lovely Southern California. Those who attended also had the additional benefit of the luxurious weather. With its beautiful sunsets, festive piers and restaurants, and constant live entertainment, ...


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By | January 17, 2012
Research points to need for more aggressive approach to secondary prevention of cardiovascular disease in psoriasis patients. Heart attack patients with psoriasis are 26 per cent more likely to die from cardiovascular disease, or suffer from recurrent heart attacks or strokes, and are 18 per cent more ...


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By AIA | June 17, 2011
When Murad opened his dermatology practice in 1972, few doctors considered aesthetics an allied profession and most didn’t consider it a profession at all. But even as a young doctor, Murad saw things differently. And over the last three decades, that different view of aesthetics has helped him become ...


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By | May 24, 2011
“Education is the key.” How many times have you heard that statement? How many times have you either thought it or, if you’re like me, actually smiled and said it nicely to one of your clients? When it pertains to hair reduction with the use of light therapies such as laser and IPL, this is an unbelievably ...


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By Jeremy Lawrence | January 3, 2012
Douglas Preston Aesthetician, Business Consultant, Educator and Lecturer Douglas Preston is a business consultant and frequent lecturer in the day and medical spa industry. Preston's business articles frequently appear in DERMASCOPE Magazine, Spa Management Journal, American Spa, MedicalSpa Magazine, ...


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By | May 14, 2011
If you own a business, you may have noticed that the marketplace is starting to feel more than a little crowded. With an economy that is still less-than-stellar, it is more saturated than ever with businesses vying for the attention of customers and potential customers. In fact, your own mailbox and ...


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By | May 24, 2011
Last Saturday evening, dressed up to the nines and head held high, I went out for dinner with my friends in a trendy part of Vancouver, and didn’t get noticed once. I was elated. Yes, I was happy not to be glanced at, stared at, or leered at, because that is my every day reality as a facial burn survivor, ...


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By | May 25, 2011
Gemstones are so fascinating! The color properties, myths, and legends are diverse and intriguing. Folklore about stones has been revered and honored for centuries in all cultures. There has been so much buzz regarding gemstone facials, but is it hype or is there real benefit to the skin?The radical ...


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By | May 25, 2011
The world of skin care is an ever-evolving market with the latest and greatest ingredients continually being touted by countless individuals and media outlets. While organic and natural formulas are growing in popularity (I know I like it when I can recognize and pronounce all the ingredients on the ...


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By | May 25, 2011
Most aestheticians, day spa owners, and massage therapists will agree that finding a treatment that creates a new vein of profit all on its own is a difficult task. The investment has to be realistic in these economic times and the results have to be effective for the therapist to gain high client retention. ...


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By | May 25, 2011
When looking at the demographic of your spa, you may quickly come to the conclusion that Ayurveda is just too far out, too foreign, and not something that would appeal to your clientele. We have even come across those that thought it was occult and dangerous in that way. However, Ayurveda is not defined ...


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