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By Jeremy Lawrence | October 4, 2016
The International Congress of Esthetics and Spa (ICES) held a tradeshow in Long Beach on September 11 and 12, 2016 at the Long Beach Convention Center. Both exhibitors and attendees enjoyed this vivacious, annual two-day event. Exhibiting companies ...
By Kerlisha Munroe | September 19, 2016
The history of the manicure can be dated back to over 3,000 years ago when ancient Babylonian and Egyptian men and women used stained fingernails to signify their wealth. In addition to staining their fingernails black or red, they also used many rich ...
By Lilliane Caron, founder of Waxxxpress | September 20, 2016
There are many milestones in every mother-daughter relationship and hair removal is often one of them. Once upon a time, most mothers would not have had to worry about hair removal until puberty, but these days, the conversation may start a little earlier ...
By Cheryl Whitman, founder and CEO of beautiful forever Aesthetic Business Consulting | October 18, 2016
The future of private label skin care lines in the spa is bright as spa owners recognize this burgeoning and lucrative market. Just one successful product can offer a greater return on investment and start to make the professional a skin care authority Set ...
By Celeste Hilling, CEO, co-founder, and product formulator for Skin Authority | October 17, 2016
Just as it is important to cool down the body after working out, it is vital to educate clients about taking care of their skin post-workout. Skin care professionals should make their clients aware of the following four key factors that will keep the ...
By Amanda Strunk-Miller | November 29, 2016
The world of makeup seems larger than any other niche in the beauty industry. With so many makeup companies, products, Instagram feeds, blogs, video tutorials, and “experts” floating around the internet, it can seem overwhelming and, honestly, ...
By Lora Condon, L.E. | November 21, 2016
In order to be considered an accomplished makeup artist, proficiency working with all skin tones, ages, and textures is imperative. Unfortunately, retail cosmetic companies have only recently created makeup with enough pigment for medium and darker skin ...
By Melissa Lawrence | November 29, 2016
Aesthetics International Association (AIA) has returned from the International Congress of Esthetics & Spa (ICES), in beautiful, downtown Miami. That’s right, ICES moved to the beautiful Hyatt Regency Hotel & James L. Knight Center. Aside from the awesome ...
By Terri Wojak, L.E. | November 21, 2016
The majority of students currently in aesthetic schools are focused on working in a medical setting, although the perceptions are sometimes unclear. There are many benefits to having skin care professionals work alongside physicians, but the line between ...
By Kathryn Leverette, L.E., nationally certified aesthetic specialist | November 21, 2016
Catering to male clients can be easy once the skin care professional gets them through the door. It can be difficult for professionals to get the average guy to navigate through an estrogen-driven retail area; into a maze of hair, nail, and pedicure stations; ...
By Annie Mayo, president and CEO of Advanced Mineral Makeup | November 21, 2016
Many clients are asked to prepare themselves for a professional photoshoot or company headshots that will be used in a variety of business avenues. Clients may become overwhelmed at the thought of preparing for professional photographs, but this uncertainty ...
By Rachael Pontillo, L.E., creator of Holistically Haute | November 21, 2016
For aestheticians, massage therapists, energy workers, and other hands-on practitioners, the level of stress they feel can have a negative impact on their clients and business. Stress affects more than just the person feeling it; it spreads to every ...
By Jeremy | November 23, 2016
"I tell them that if they do not keep up with their homecare regimen, it will completely undo everything we have been trying to accomplish in the treatment room. Not keeping up with their routine would be a waste of money and we would possibly need to ...
By Courtney G. Freeman, L.E.I. | November 21, 2016
In today's modern and ever-changing world of cosmetic technology, skin care professionals are required to understand the skin from a cellular and scientific perspective. Professionals and clients understand the advanced changes that can be made within ...
By Vida Karamooz, Ph.D., founder and CEO of Blue Beautifly, and Becky Kuehn, L.M.E., founder of Oncology Spa Solutions® | November 23, 2016
Sensitive skin is often misunderstood as a skin type when it actually results from interference or distress to the body's natural biological function. The skin is the reflection of a person's overall health condition. When the body is healthy, all organs, ...

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