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By Whitney Johnson | June 27, 2014
We live in a high-definition, Photoshopped world, where we are constantly bombarded with images of digital perfection. It is easy to become hypnotized and believe that our favorite celebrities have perfect skin, teeth, hair, and bodies. The truth is they do not. Whew! So how do skin care professionals ...


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By Bruce Baltz | November 26, 2013
Massage therapists and aestheticians generally choose their profession to help others and to have an opportunity to give back. At times, we forget to take care of ourselves and do not pay attention to the signals that our bodies send. When we are first learning our craft, we are bombarded with new information ...


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By Christine Heathman C.M.E., L.M.T. | October 29, 2013
Climacteric skin relates to long-term cosmetic changes that occur due to a lack of estrogen relating to biological, histological and clinical measures of consequences directly related to hormones that are linked to menopause. Climacteric skin is one of the greatest challenges faced by aestheticians; ...


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By | September 26, 2013
It is an exciting time to be in the skin care industry. Aesthetics technology is finding new techniques and ingredients to improve the skin; the industry itself has grown so much that many different specialties that were once tiny niches have expanded into major aspects of aesthetics. Holistic skin care ...


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By Amanda Strunk Miller | August 26, 2013
Peppermint (Mentha piperita) belongs to a genus consisting of some 20 varieties and hybrids, all containing essential oils in their stems and leaves. Native to the Mediterranean and Western Asia, mint is now grown in temperate regions all over the world with the United States being one of the largest ...


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By Jenny Hogan | August 5, 2013
It is time to consider adding a valuable new skin care service for your aesthetics clientele with specialized treatments featuring low level laser therapy (LLLT). This clinically proven and effective form of light therapy has been around for over 35 years and is now being used for many treatment modalities ...


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By Christine Pemberton, marketing and sales director for Skin 2 SkinTM Care | July 30, 2013
In the work place, each individual has their own objectives, opinions, skill-sets, roles, responsibilities and deadlines to deal with. These factors coupled with outside influences and pressures, can manifest into emotionally charged situations. Many of these situations usually stem from miscommunication, ...


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By Jeremy Lawrence | July 29, 2013
So, here we are. We have had in-depth discussions about motivation, goals, priorities, plans and organizing. But, we already have experience with time management. We have all been using schedules and lists for years. Why have these tools not already created the success we seek? It has been said in many ...


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By Danielle Malka | May 30, 2014
When it comes to skin care, not all men are created equal. Globally, men spend about $28 billion to take care of all their grooming needs, whereas, women spend $91 billion worldwide for skin care. One of the main reasons for the great divide is a lack of education and understanding about the many benefits ...


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By Jeremy Lawrence | June 27, 2014
Institut' DERMed Spa is among a very small group of companies that have won the Best of Sandy Springs Award for seven consecutive years. This distinction has qualified Institut' DERMed Spa for the 2014 Sandy Springs Business Hall of Fame. Each year, the Sandy Springs Award Program identifies companies ...


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By Mara Shorr | July 28, 2015
Once upon a time, salons, medical spas, and aesthetic practices were only able to sell their services in two places: their office and over the phone. Over time, more products were added to the shelves, including a variety of moisturizers, cleansers, serums, toners, and more. But again, these products ...


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By | December 23, 2014
Showing your professionalism in the workplace is not just common courtesy; it will help earn return clients who appreciate the effort you put into your actions and attire. Maintaining professionalism puts clients at ease so that they can enjoy their experience to the fullest. When clients find a true ...


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By | July 1, 2015
In a world where youthful skin is highly coveted, great emphasis is placed on ridding the face of fine lines and wrinkles in a quest to remain eternally young and wrinkle-free. With all of the attention focused on the face, many tend to neglect body skin. Because skin is the largest organ, the body ...


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By Kathleen Carney, L.E. | August 23, 2016
The key to upselling and cross-selling is suggesting value-added products and services that truly focus on clients' needs. Most clients do not want to be sold to, but do want to be serviced and are looking for solutions. The reality is that add-on sales do not just happen; they are carefully planned ...


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By Valarie Hurst,L.E. | March 4, 2015
Do you struggle with finding ideas to post on social media? When you do post a status update, do you find it difficult to get viewers to engage? Do you scramble when trying to find visuals and instead post content in a hurry? Consistency seems to be a common thread within the spa industry on social media, ...


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