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By | May 24, 2011
One of the most interesting ways of ascertaining the value of a promotional gift is by thinking about all of those promotional gifts that you yourself have received. Can you remember the name of the company that presented you with the promotional items? ...
By | May 24, 2011
The 21st century has presented us with skin conditions that reflect challenging times. Practicing aestheticians are caring for skin conditions that are far more complex than oily, dry, and combination. Physical, chemical, and biological application has ...
By AIA | June 17, 2011
When Murad opened his dermatology practice in 1972, few doctors considered aesthetics an allied profession and most didn’t consider it a profession at all. But even as a young doctor, Murad saw things differently. And over the last three decades, ...
By Nina Curtis | June 25, 2011
Men represent a profitable market to capture in the personal care and grooming sector. As the competition continues to grow in the work place and social arena, men want to look and feel just as good as anyone else. This presents great opportunities for ...
By | June 25, 2011
As women it may be hard for us to relate to daily shaving of a facial beard but we all know the potential hazards of shaving our legs; be it cuts, nicks, ingrown hairs, or even an angry razor burn, we know the pitfalls associated with the shaving ritual. ...
By Melanie Sachs | September 28, 2012
Abhyanga (pronounced Abbey Unger – as in younger) is a Sanskrit word. Abhy means "to rub" and anga means "limbs". Abhyanga is, just as it says, rubbing oil into the skin from head to toe. Fundamentally it is as simple as that. There are many translations ...
By Melnda Minton | June 25, 2011
Selling retail is an essential part of a well run spa. This is true not only because the additional revenue is so crucial to a spa's bottom line, but also because prescriptive hom care is the necessary second step to the professional care given to a client ...
By | June 25, 2011
Now is the perfect time to promote romantic salon and spa retreats. Create promotions and salon service menu packages that will make it fun for friends and couples to visit your skin care clinic or day spa! Clients won't know that you offer special service ...
By AIA | June 28, 2011
In the 30 plus years since leaving his medical practice, Pugliese has continued to dedicate himself to the wellness of the population. In 1957, just out of medical school, he purchased a 200 acre farm in the country, and established what came to be ...
By Michelle D'Allaird | August 9, 2011
As professional aestheticians, we're caregivers, "people" people, nurturers, and emotional laundry bins. We give all of ourselves to our work, our clients, our family, and our friends… often to find that there is simply not a whole lot left for ourselves. ...

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