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By | June 8, 2015
The materials used to apply the craft of a professional makeup artist is as important as the applications themselves. Having the right shade of color means nothing if you do not have the proper brush to create the look a client desires. A makeup artist's clientele can vary across a broad spectrum – from ...


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By | June 8, 2015
Although there are many different ways to apply makeup, temporary beauty fads, and cultural norms, there are also beauty trends that are classic and timeless. For the average person in most cultures, the daily goal is to have natural beauty be the focus with some enhancement. When we start to overdo ...


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By Christine Pemberton | June 8, 2015
It is generally true that most people eat with care to ensure that what they ingest supports major internal organ function. When cooking, simple and clean ingredients often create the best cuisine. The same principle should hold true for the makeup that clients use on a daily basis to enhance, not mask, ...


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By Catherine Atzen, M.B.A., CIDESCO | June 8, 2015
The trend spans over a generation and solidifies. As years pass, an increasing percentage of men value the benefits of skin care products and many seek spa services. Demographics support that men’s use of products and more frequent bookings of spa visits represent significant business growth opportunities ...


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By Allyson Harold, lead makeup artist and color trend specialist at Mineralogie | January 26, 2015
Spring is approaching quickly and this year’s colors and techniques boast the most fun yet! Emerge from hibernation to become inspired by nature and all the colors it has to offer. Vivid color can be especially intimidating after a season of dark and vampy shades. This spring, take a fearless and original ...


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By Krista McKowen, L.E., director of media education for BiON Research | June 9, 2015
Beauty comes from wellness. Wellness can be found through nature and a holistic approach to skin and body care. And the sourcing of this approach to beauty lies in ingredients found in plants, known as phytotherapy. The term phytotherapy was coined by a French physician by the name of Henry Leclerc. ...


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By | January 28, 2015
An English proverb proclaims that the eyes are the window of the soul. Clearly, the eye area is a focal point for human interaction. The aesthetic appeal of the eyes is directly related to the skin surrounding them as demonstrated by the wide variety of eye cosmetics marketed today. Optimized care ...


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By Amra | November 28, 2014
There is no greater experience for a woman than that of being pregnant and carrying another life inside of her. Approximately 40 weeks of her life will change dramatically. Certain foods and drinks she used to partake of will change; some of her skin care regimen will be altered and her activities may ...


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By Melissa Picoli, L.E. | January 27, 2015
The sunscreen conversation has felt static for some time. We make the recommendation to wear sunscreen and re-apply often to clients as often as we ask them to hydrate. Here is the tricky part: it is not that simple. There is so much gray area, so much uncertainty and, as the people that clients visit ...


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By | November 28, 2014
Many aestheticians recall a time when the options available for improving the appearance of their client’s skin were relatively few as compared to the wide variety of effective products and technologies that exist today. As is the case with most industries, technological advancements have created a wide ...


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By | June 30, 2015
Wellness Center USA, Inc. announced the appointment of Seth B. Forman, M.D. as medical director of Psoria-Shield, Inc. Forman is an internationally recognized expert on the treatment of psoriasis and other auto-immune skin diseases, as well as an early adopter of the Psoria-Light®. As PSI continues ...


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By Linda Gulla | October 30, 2014
When working with teenage skin, there are various factors to consider. The biggest concern with teenagers is acne. With the approach of puberty, most teenagers become self-conscience of their appearance, and the onset of acne comes with changing hormone levels. As a skin care professional, you should ...


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By Dasha Saian | October 24, 2014
As skin care professionals, we all know what a dramatic difference using an amazing serum can make. It can take years off a client’s appearance, reduce fatigue, tighten pores, minimize rosacea, soothe dryness, reduce hyperpigmentation, and diminish wrinkles. Understanding SerumsAs defined in the ...


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By | October 30, 2014
Determination. Willpower. Focus. Drive. Commitment. These are all terms that describe one’s devotion to achieving certain tasks or goals, no matter how lofty they may seem. These can be goals for improving one’s skin, diet, or overall appearance – or a business or personal goal like buying a house or ...


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By | October 23, 2014
DMK®, internationally renowned skin revision treatments and product line, appointed Patty Schmucker as their first CEO. Being the former CEO and president of Performance Branding Services (PBS) and founder of DoshaCare, Ayurvedic Skincare, leads Schmucker to being well-versed in the world of skin. She ...


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  • Bio France LabBio France LabDescription:   With 25 years of successful industry experience in both skincare and retail, Claudio DiFiore created Bio France Lab, offering superior natural and botanical luxury skincare product at an affordable cost. Combined exposure to both product develop ...