The Multiple Benefits of Masks

Written by Alice Pichery
For centuries, muds, clays, milks, seaweed, and herbs have been used by Roman, Egyptian, and Asian civilizations as masks to maintain the beauty of the skin, treat its specific concerns,…

Exfoliants Get Down to Business

Written by Whitney Johnson
We live in a high-definition, Photoshopped world, where we are constantly bombarded with images of digital perfection. It is easy to become hypnotized and believe that our favorite celebrities have…
"Hair removal has become an art and a necessity for many women and men. It is no longer considered a seasonal service. It may still be a bit more popular…

Magic of Moisturizers

Written by Liga Upeslacis, M. Sc.
Barrier function can be weakened by three simple (but major) factors: dry skin/cracks, pH imbalance, and high water loss through the skin. Dry skin loses moisture through the epidermis and…

The Evolution of Sunscreen

Written by Bella Schneider, P.M.E
Coco Chanel popularized tanning by visiting the south of France, only to return with a darker complexion. Before that, milky skin was the fashion. As aestheticians, our focus must be…
Cosmetics have been an integral part of human cultures for thousands of years, but today the cosmetics industry rakes in over 50 billion dollars each year. The industry has undoubtedly…

Men’s Skin Care

Written by Rhonda Allison
It is no secret the men’s grooming market is rapidly gaining market share. Men are becoming savvy consumers of skin care, seeking ways to look and feel better. According to…

Lather. Rinse. Repeat.

Written by Sam Dhatt
Cleansers are a staple of skin care. Yet, with multisyllabic ingredients and a multitude of choices on the market, the selection process is anything but easy. It is time to…
To many skin care professionals, makeup application represents a form of artistic expression. Working with various colors and textures to compliment and enhance a person’s overall appearance can be a…
Cellular buildup is a key culprit to premature aging, dehydration and acne breakouts, which is why skin exfoliation at home is an integral practice to maintain optimal skin health. Alpha…
Hand and feet products are important to any business that wants to earn additional revenue. Our hands and feet are used on a daily basis, causing mild to extreme wear…
The use of facial masks as part of the beauty regimen dates back to ancient Egypt and China when several notable historical women used clays and creams to help purify…

Lip Products

Written by Michael Ibbott
It smirks, pouts, can be petulant, or even a subtle invitation to play. Our lips frame our teeth and next to the eyes, they are one of the most focused…
One of the most prevalent motivators among the massage, aesthetics and bodywork graduates I have met is the desire to work in an environment where they have the opportunity to…
There is no question that foundation is an integral part of makeup application. Without it, colors never have proper impact or value, and potentially beautiful faces can be compromised by…
In the health and beauty industry, specific cares for eye moisturizing and treatment is not a ploy by cosmetic companies to try and sell you more product and gouge your…
In professional skin care, beauty extracts have become virtually indispensable. For beauticians, they are a means of demonstrating their competency. Nothing emphasizes your professional expertise more than the quiet snap…

Featured Company

  • Dermastart, Inc. ClearChoice and Prana SpaCeuticalsDermastart, Inc. ClearChoice and Prana...Description: Welcome to ClearChoice, a division of Dermastart, Inc. ClearChoice has carefully researched the finest ingredients to meet every individual's skin care needs. Choosing a professional skin care line is one of the most important decisions to make for the ...

Resources

AIA Featured School

  • Christine Valmy International School of Esthetics & CosmetologyChristine Valmy International School of...Description: Christine Valmy International School of Esthetics & Cosmetology offers a quality education in the beauty industry, based on the teachings of the Founder of Esthetics in the United States—Ms. Christine Valmy. Ms. Valmy opened her very first school ...