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Nature Pure Labs Philosophy

We are dedicated to providing the finest products and supreme service to all distributors, beauty professionals, and retail customers. Our products contain the finest natural active ingredients and are 100% free of parabens, artificial coloring, and artificial fragrances.


Nature of Our Company 

Nature Pure Labs SW, Inc. was founded in 1996. It is a leading North American skin care innovator that takes advantage of the unique power of Hippophae Berries (Sea Buckthorn), a plant from which the company’s initial products were originated. Nature Pure Labs is first to integrate Hippophae, Soy Isoflavones and Black Currant Resveratrol into skin care. All products incorporate the latest American scientific research with Eastern European, West Siberian, and Asian traditional natural additives used for many centuries for skin beautification. The complete line of skin, body, and hair care products includes care for all types of skin. Nature Pure Labs’ number one priority is providing exceptionally effective skin and body products developed with the highest quality and care, utilizing natural ancient old remedies, and always with our sincere attention to all customers in mind.

Nature Pure Labs Quality Standards 


  • No artificial colors or fragrances
  • Made from natural sources: pure botanical, biological, or bio-marine extracts; highest and purest concentrations of plant-based and naturally-derived active ingredients, pure essential oil fragrances, gentle preservatives, and non-petroleum ingredients
  • Ethical products-not tested on animals, and recyclable packaging
  • Support health and well-being
  • Proven track record

We share with you our extensive knowledge of skin care. Knowing the facts will help to open a world of possibilities on how to protect your skin and look younger throughout your life.

Nature Pure Labs

151 Avenue O
Brooklyn, New York 11204
866-640-SKIN (7546)
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