Jean-Marc Sirop | CEO of Perron Rigot Inc. and Cirépil

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Jean-Marc Sirop has been in the aesthetics industry for over 15 years. He originally started with L’Oréal’s Mass Market Division and then moved into the professional beauty sector with the Thalgo Group, a prominent, professional, product-manufacturing company in France. Although he initially began his career as a marketer, he eventually took the position of development manager with the Thalgo Group. He also defends the industry through various boards by representing the French professional union and their beauty salons.

What goals do you hope to accomplish this year?
We have just made the acquisition of Épillyss, the leading Canadian depilatory brand. Our goal for 2016 is to develop awareness of this brand and our other remarkable brands in America.

What various roles and positions have you held within this industry?
I started my career as a marketer and then took the position of development manager with the Thalgo Group. My key responsibility was continually analyzing/realizing the many growth opportunities resulting in acquisitions of significant brands in the hair, beauty, and medical industries. I am now the CEO of Perron Rigot and its subsidiariy, Cirepil Wax, one of the worldwide key players in the professional depilatory category. I also defend the industry through various boards by representing the French professional union and our beauty salons.

Which of these roles taught you the most or had the most impact on you and how?
Through my professional journey, I have learned that a company was, above all, a human adventure. Particularly the beauty industry, where we have great professionals with an unwavering, unique passion to develop the beauty and well-being of others that surround themselves. Another big lesson I have learned is that you always have to personally focus on existing strengths rather than trying to transform your weaknesses into strengths.

minisWhat do you see as upcoming trends in the industry?
I find the biggest success from recent trends are currently linked to the digital world, transforming each individual as a potential economic actor. eBay, Uber, and AirBnB are all companies that allow you to be an active player. It is our responsibility to invent new ways of doing business and develop technological breakthroughs that allow for better performances at acceptable prices.

Other than your products, what are the greatest assets and strengths your company offers?
Although Perron Rigot is well-known for its innovations, patents, and products, the company’s main strength is our proximity to the customer’s needs and our ability to become real partners to the professionals.

How long have you been in the aesthetics industry?
I have been in the aesthetics industry for over 15 years.I started with L’Oréal’s Mass Market Division and then moved into the professional beauty sector with the Thalgo Group, a prominent, professional, product-manufacturing company in France. 

How and where do you find inspiration?
New business models outside of the beauty industry inspire me. My passion is to understand the key drivers of their activity. When I do find modernization, I love developing it further for our market by looking past the traditional or expected ideas. I love thinking outside the box. I also find that women are our greatest source of inspiration!

Do you have a company or personal motto by which you live?
To strengthen the business of our customers by providing superior quality-driven products.

How long have you been in the aesthetics industry?

I have been in the aesthetics industry for over 15 years.I started with L’Oréal’s Mass Market Division and then moved into the professional beauty sector with the Thalgo Group, a prominent, professional, product-manufacturing company in France.

 

What various roles and positions have you held within this industry?

I started my career as a marketer and then took the position of development manager with the Thalgo Group. My key responsibility was continually analyzing/realizing the many growth opportunities resulting in acquisitions of significant brands in the hair, beauty, and medical industries. I am now the CEO of Perron Rigot and its subsidiariy, Cirepil Wax, one of the worldwide key players in the professional depilatory category. I also defend the industry through various boards by representing the French professional union and our beauty salons.

 

Which of these roles taught you the most or had the most impact on you and how?

Through my professional journey, I have learned that a company was, above all, a human adventure. Particularly the beauty industry, where we have great professionals with an unwavering, unique passion to develop the beauty and well-being of others that surround themselves. Another big lesson I have learned is that you always have to personally focus on existing strengths rather than trying to transform your weaknesses into strengths.

 

How and where do you find inspiration?

New business models outside of the beauty industry inspire me. My passion is to understand the key drivers of their activity. When I do find modernization, I love developing it further for our market by looking past versus the traditional or expected ideas. I love thinking outside the box. I also find that women are our greatest source of inspiration!

 

 

What do you see as upcoming trends in the industry?

I find the biggest success from recent trends are currently linked to the digital world, transforming each individual as a potential economic actor. eBay, Uber, and AirBnB are all companies that allow you to be an active player. It is our responsibility to invent new ways of doing business and develop technological breakthroughs that allow for better performances at acceptable prices.

 

Do you have a company or personal motto by which you live?

Our company motto is to strengthen the business of our customers by providing superior quality-driven products, as well as services that recruit and satisfy more and more consumers.  

 

Other than your products, what are the greatest assets and strengths your company offers?

Although Perron Rigot is well-known for its innovations, patents, and products, the company’s main strength is our proximity to the customer’s needs and our ability to become real partners to the professionals.

 

What goals do you hope to accomplish this year?

We have just made the acquisition of Épillyss, the leading Canadian depilatory brand. Our goal for 2016 is to develop awareness of this brand and our other remarkable brands in America.

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