Leading luxury skin care brand KNESKO SKIN has partnered with Fairmont Kea Lani’s Willow Stream Spa to create new ways for guests to engage in wellness activities beyond the traditional walls of the spa. The relationship began in 2017 with KNESKO and Willow Stream Spa Maui working together to develop an extensive line of spa enhancements, special events, in-room offerings, and poolside services.

 

“The partnership with KNESKO has been extremely successful in growing and enhancing our overall spa and wellness programming,” said Christianna Claghorn, director of the spa at the Fairmont Kea Lani, Maui. “KNESKO Gemclinical masks are an excellent tool to promote the spa to the resort’s guests and provides us the flexibility to create multiple wellness touchpoints across the resort. Our guests love the immediate results provided by KNESKO’s masks. Lejla and her team continue to innovate the line and provide on-trend products for us to share with our guests. The luxury brand alignment is spot on.”

 

Willow Stream Spa Maui has been successfully offering KNESKO enhancements in the treatment room for both facials and massage. The $49 upgrade is highlighted in the enhancement menu presented at intake. As a recognized brand with a growing social media following, guests are often enthusiastic to see KNESKO in the spa.

 

“Our therapists rave about how popular the KNESKO masks are with our guests,” adds Claghorn. “During quieter business periods, we host spa parties with our aestheticians and offer complimentary eye masks to hotel guests to generate interest in the spa. The eye masks are a great activator because they are so attractive. Guests will see other guests wearing the masks, they get curious about what is going on in the spa, and it becomes an introduction or segue into conversations about spa.”

 

KNESKO masks also play a leading role in monthly signature events, poolside, and in VIP guest service at Fairmont Kea Lani’s Willow Stream Spa. The masks are featured in the Wellness Suite – a special package for rooms incorporating all aspects of wellness. In this specialty package, KNESKO masks are offered alongside a bath kit, essential oil diffuser with sleep aromatherapy, and other spa amenities.

 

An example of a unique signature promotion is “Get Your Game Face On” on Superbowl Sunday. Willow Stream Spa Maui offered complimentary KNESKO Black Detox eye masks to guests enjoying the spa. The spa staff, along with the concierge and front desk staff, were wearing eye masks – a great conversation starter to raise spa awareness.

Research led by Dr. Krystof Bankiewicz, who recently joined The Ohio State University College of Medicine, shows that gene replacement therapy for Niemann-Pick type A disease is safe for use in nonhuman primates and has therapeutic effects in mice. These research findings are published online in the journal Science Translational Medicine.

 

Prior to joining Ohio State as a professor of neurosurgery, Bankiewicz conducted this translational gene therapy research at the University of California at San Francisco, in conjunction with researchers in New York, Massachusetts, and Spain.

 

Niemann-Pick disease primarily affects children, has no known cure, and is often fatal. It is caused by mutations in a gene that causes a deficiency of a specific enzyme, acid sphingomyelinase. With this disease, the body’s ability to metabolize fat within cells is affected, causing these cells to malfunction and, eventually, die. This inherited disease can affect the brain, nerves, liver, spleen, bone marrow, and lungs.

 

Researchers evaluated the safety and effectiveness of adeno-associated viral vector serotype nine (AAV9)-based gene therapy. Using a newly developed cerebrospinal fluid delivery method into a specific area of the brain allowed widespread gene expression in the brain and spinal cord of nonhuman primates without signs of toxicity.

 

In addition, the treatment provided a bystander effect by preventing motor and memory impairment and increased survival in a mouse model of the disease, said Bankiewicz, who also is a member of Ohio State’s Neurological Institute.

 

“This is the proof of concept of gene therapy in animal models for this disease. It’s a big jump in the development process as we work toward one day being able to safely give this therapy to children who otherwise would die by age three,” Bankiewicz said. “Our plan is to translate this exciting data into human clinical trials at The Ohio State University Wexner Medical Center within the next couple of years.”

 

Based on this research, Bankiewicz and his team, including co-author Lluis Samaranch, an assistant professor of neurological surgery at Ohio State, will move forward with additional animal studies in preparation to eventually begin clinical trials in humans.

 

“Dr. Bankiewicz is a world leader in neuro-restorative medicine, particularly gene therapy. With his recruitment, along with the expertise of his five-member research team he is bringing with him, The Ohio State University College of Medicine is making a strong commitment to developing a gene therapy program to develop treatments for this and other diseases, such as Parkinson’s and Alzheimer’s,” said Dr. K. Craig Kent, dean of Ohio State College of Medicine.

 

Throughout his career, Bankiewicz has maintained a strong focus on the development of translational approaches to drug, gene, and cell replacement therapies.

 

His research has focused on new treatments of serious diseases, including brain cancer, Parkinson’s disease, Huntington’s disease, Alzheimer’s diseases, pediatric neurotransmitter deficiency, and lysosomal storage disorders. At Ohio State, Bankiewicz will work closely with the department of neurological surgery to conduct other gene replacement therapy clinical trials in humans.

 

Bankiewicz has co-founded MedGenesis Therapeutix Inc., Voyager Therapeutics Inc., and Brain Neurotherapy Bio Inc, and also invented several devices currently used clinically to administer gene therapy to the brain.

The Skin Games is an annual competition that helps licensed skin care professionals show what results they can achieve by using professional-grade product lines, with an aim of helping them to share their knowledge, skills, experience, and results with the world. This year’s competition also included a compassionate category, where entrants competed to win a donation to their chosen charity.

 

The Skin Games’ compassionate category saw 10 finalists compete for the top three monetary prizes to help their chosen charity by bringing awareness through a game changing act of kindness. Lyn Ross entered to highlight Foster Care Support Foundation’s Prom-A-Palooza annual event and the financial needs of the foundation.

 

For the past 17 years, Foster Care Support Foundation has hosted an annual Prom-A-Palooza event to help teenagers in foster care with everything they need to shine on prom night. For the past five years, Lyn Ross has recruited over 60 aesthetician and makeup artist volunteers through her spa business, Institut’ DERMed Clinical Skin Care and Cosmetics, and they have served more than a thousand young ladies at the Prom-A-Palooza event.

 

By competing in the Skin Games’ compassionate category, Ross won not only much needed funding for her chosen charity but also helped to bring awareness and inspire other beauty professionals to seek out how they can support young girls in the foster care system in their community.

 

Taking home an award and a prize donation for the Foster Care Support Foundation, Ross was delighted to present a check for $5,000 to Rachel Ewald, founder of Foster Care Support Foundation.

The global facial rejuvenation market is estimated to value over $25.10 billion by the end of 2026 and is projected to register a CAGR of 4.9% during the forecast period 2018 to 2026. The cosmetic treatments that require minimally invasive procedures are gaining popularity, thus resulting in the proliferation of the facial rejuvenation market. There is a growing demand for aesthetic treatment, especially from the female patient population, which has further augmented the market significantly. 

 

Several cosmetic companies are taking efforts in expanding their market by introducing advanced treatments for nasal folds, forehead lines, glabellar lines, and wrinkles, through products like botulinum and dermal fillers which, have boosted the market growth further. 

 

The FDA has approved absorbable dermal fillers for cheek and lip augmentation and contour deficiencies in patients over the age of 21, which shall prove instrumental for the market to grow significantly. 

 

The botulinum toxin segment accounts for around one-third of the total facial rejuvenation treatment revenue share, owing to its high usage, especially among models and celebrities who need to keep their skin tight to look young. Furthermore, portable, laser-based devices integrated with topical skin care products have witnessed increased adoption, which has boosted the market growth further.

 

The hospital segment accounts for the highest market share, owing to the premium quality of infrastructure that hospitals offer. Additionally, with the introduction of multispecialty hospitals, the acquisition of the patient population has significantly increased, assisting the facial rejuvenation market to thrive. 

 

However, emerging economies like India and China have a majority of the population in the lower-middle-class category that cannot afford before-mentioned high expenditures, which is why dermatology clinics are preferred for facial rejuvenation treatments in these countries. 

DaySmart Software, the leading provider of business management software supporting small business growth, released new research reports on technology trends impacting United States. small businesses. The national study examined how small business owners are leveraging technology to grow their businesses and the challenges they are facing along the way.

 

While the findings indicate that United States small businesses are growing – 63% of respondents increased their sales from 2017 to 2018 – many still worry about the challenges to running and growing their operations. According to the report, the top five challenges that United States. small business owners face are making enough money, controlling costs, finding new customers, marketing to prospective or current customers, and managing their time.

 

It is not surprising that many small business owners are turning to technology to solve these challenges and are succeeding in doing so. More than half (51%) have adopted business management software. Benefits associated with deploying business management software include reduced manual effort and paperwork (61%), increased customer satisfaction (49%), and improved work and life balance (48%). Of the respondents who use business management software, 42% recognize the benefits of cloud-based products, while 38% still prefer on-premise software.

 

Additionally, respondents who use business management software report making more money than those that do not. When asked to share their annual revenues, 73% of respondents who use business management software reported making more than $100,000, compared to 60% of respondents who do not use such software.

 

The survey also found that technology adoption may be generational. Fifty-one percent of small business owners who use software are 25 to 44 years old, while only 37% of respondents who do not use software fall into that same age bracket. Inversely, the majority of small business owners (63%) who do not use software are 45 years or older.

 

According to the findings, the number one barrier to software adoption for United States small businesses is a lack of budget resources, as indicated by 26% of respondents. Other barriers include a lack of internal expertise (23%), concerns around cybersecurity risks (20%), and an unclear understanding of which tools are required to solve business problems (16%).

 

As small businesses invest more in technology, their areas of focus speak to the priorities of consumers and the market. The top areas of investment in 2019 for small business owners are marketing software (36%), point of sale systems (35%), and data security (25%). In addition to technology investments, small business owners are prioritizing marketing efforts to improve sales in 2019. Fifty-three percent indicated that they plan to invest more in social media, while 39% said they are experimenting with new marketing channels. On top of investing in marketing, 27% of respondents indicated that they are hiring more employees to improve sales in 2019.

 

“The digitization of the way we work and live has forced small business owners to rethink their manual methods, but that is not always an easy task,” said Jeff Dickerson, DaySmart CEO. “This survey validates the importance of having a holistic software solution that can make the transition to automated and digitized operations more efficient and, ultimately, help small businesses grow faster than ever before.”

 

The decision to move forward with a cosmetic procedure and treatment typically requires more steps and time than any other health and wellness purchase. When it comes to minimally invasive procedures and skin care treatments, a recent study by CareCredit found that while both require less time and fewer steps than cosmetic surgeries, it generally takes consumers one month longer to move forward with a minimally invasive procedure.

 

So, what exactly are consumers considering when making these purchasing decisions?

 

Research: More than 80% of respondents said they researched a procedure and treatment beforehand, and roughly two-thirds said they always research providers online before selecting one.

 

Affordability: More than one-third of consumers reported that they have declined a minimally invasive or skin care purchase in the past due to concerns about cost.

 

Financing Options: Only 29% of consumers were aware of options to finance minimally invasive procedures or skin care treatments – yet 49% would consider financing if it meant they could receive the procedure and treatment right away.

 

Providers looking to help their clients better navigate their purchasing decisions would do well to offer a financing option, unlocking the potential to decrease competition, attract new clients, and increase overall satisfaction among existing clients.

Christine Valmy International School for Esthetics, Skin Care & Makeup has announced that Jakie Ariza has joined the organization as Career Services Advisor.  Ms. Ariza will be providing ongoing support to graduated students to help them achieve professional success. She will offer assistance throughout each student’s professional journey, including instruction on scheduling their state exams, helping to create a resume and cover letter, networking with hiring professionals and accessing the Christine Valmy Alumni Portal, which includes a consistently-updated job board.

"We are very excited to have Jakie on board," said Marina Valmy, daughter of Christine Valmy and Organization Leader, “She has years of experience assisting students to achieve their goals. We are certain she will be a great addition here and will provide each student with the support, guidance and information they need to thrive in their careers.”

Ms. Ariza has more than seven years of student advisement experience. Prior to joining Christine Valmy, she served as the student advisor for ASA College in Manhattan where she managed a caseload of more than 800 students and alumni at a given time and provided accurate and timely information in regards to institutional policies, procedures, degree requirements, and career-related information. Ms. Ariza holds an AS in Business Administration and Accounting from ASA College and certificates in Accounts Payable, Accounts Receivable, Data Entry, Adjusting Entries and more.

“I am so thrilled to be part of this team,” said Ms. Ariza, “and to be here for our alumni community. Job searching is not always easy, but I am looking forward to working with each student to help them utilize every resource and opportunity that is available to them through a Christine Valmy education!”

About Christine Valmy International School

Christine Valmy International School for Esthetics, Skin Care & Makeup delivers the highest quality experience across the spectrum of beauty education, skin care treatment methods, and all-natural skin care products for consumers and professionals. As experts in each of these realms, we offer a unique value to all with a passion for beauty.

Established in 1965 as the first of its kind in the United States, Christine Valmy International School offers world-renowned education across a range of exciting and engaging beauty disciplines. Every course delivers a top-quality learning experience that passes on our industry-leading expertise to our students.

CONTACT:
Erin Silvetti, Head of Marketing
212-779-7800 ext. 714


1501 Broadway, 7th floor
Manhattan, NY 10901
www.christinevalmy.com

Source: Christine Valmy International School

As the largest beauty market in the world, United States cosmetics brands are constantly looking to create and innovate through the use of new technology and ingredients. It is this approach that has put the region on course to achieve record sales of $90 billion by 2020 – a 45% growth over the last decade. And, as formulators and marketeers begin planning for the next wave of products that leverage the latest trends, in-cosmetics North America returns to New York City with a program set to inspire the best minds in the business.

 

Paving the way forward are makeup and premium offerings, with prestige beauty, in particular, registering massive rises. But across the sector, there is category disruption taking place that is changing the way the industry operates and how consumers interact with new beauty. Revolutionary new concepts, technologies, and experiential retail are radically altering the whole product supply chain – from development to final use – meaning brands must engage with these trends to ensure they stand out from the crowd.

 

It is against this backdrop that in-cosmetics North America returns from October 23 to 24, providing an ideal opportunity for companies to immerse themselves in all angles of the new product development journey. The interactive exhibition brings together personal care suppliers with chemists, marketeers, and indie brand owners, each looking to make the connection between the microtrend and the macro consumer need.

 

Mark Chandler, president of ACT Solutions Corp and Prestige Clinical Instructor at the University of Toledo College of Pharmacy and Pharmaceutical Sciences, is the new in-cosmetics North America technical advisor. He commented, “This show delivers an opportunity for visitors to learn, test, and evaluate the latest ingredients’ suitability for new finished products. To win in this competitive climate, brands need to throw out the old rule books and ensure they are aligned with current industry trends. That’s why the show is a must for those focusing on new product development, as it provides all the tools needed to successfully innovate and launch new products to market.”

 

Also offering a unique local perspective will be Cherie Buziak, founder of BeautyEdge LLC, who will be running the Fast Track Marketing: Technology Tours. Created to showcase the best innovations on display at the event, the tours will give marketers the tools to maximize their time at the event and connect them with the best suppliers who can help them meet their current and future requirements.

 

A key premise of in-cosmetics North America is engaging professionals throughout the product development cycle; there is an extensive marketing trends program which provides insight into the latest themes, facts, and figures influencing consumers. Topics confirmed for this year’s program will address where consumers shop for beauty products, led by Euromonitor International; neurocosmetics and emotions in beauty, with neuroscientist Dr. Claudia Aguirre; the rise in CBD and the factors driving consumer interest in the CBD-cosmetics space, with HEXO, a major player in the cannabis market; and the next ten years of macrotrend influences, with leading global design and innovation company, Seymourpowell.

 

Also returning to the event, a program of technical seminars will delve into the practical and technical elements of how new ingredients can be used in new product development. The formulation lab provides hands-on training for current and budding formulators, while the innovation zone, makeup bar, and sensory bar provide samples of new materials to inspire the next generation of NPD. And, the eagerly anticipated and hotly contested formulation challenge will also return this October.

 

Commenting on this year’s exhibition, event director Daniel Zanetti said, “We expect exhibitors and visitors at in-cosmetics North America will notice a clearer synergy this year between the visitors attending the show. We have spent the past three years successfully building the event’s profile and widening its appeal to everyone, from major cosmetics brands to emerging indie brands. We are primarily a North American event focused on driving business opportunities, and provide insights, information, and intelligence to the local and regional market. With the help of our new advisors and partnerships, we are aiming to broaden our appeal across the regional NPD value chain.”

Sun safety practices for attendees at skin cancer screening events differ from the general public, according to findings published by researchers from the George Washington University (GW) Cancer Center. The study was published in the Journal of Drugs in Dermatology.

 

According to the Centers for Disease Control and Prevention, skin cancer is the most common cancer in the United States. Proper sun safety practices, like wearing sunscreen, seeking shade, and wearing sun-protective clothing, are critical to reduce the risk for skin cancers, like squamous cell carcinoma, basal cell carcinoma, and melanoma. 

 

Through a survey randomly administered at six locations in Washington, D.C., and to attendees of a free skin cancer screening event at GW, a team led by Emily Murphy, a research fellow in the department of dermatology at the GW School of Medicine and Health Sciences, found that respondents from the screening group were significantly more likely to always wear sunscreen, always seek shade, and always or sometimes wear sun-protective clothing than the public group. These data suggest that individuals who do not typically attend free screenings may have greater gaps in sun protective knowledge and behavior, highlighting the need to reach these populations through different mechanisms. Survey responses were also analyzed by age and race to identify additional disparaties. Participants who identified as white were more likely to always or sometimes wear sunscreen and sun-protective clothing than non-white participants. Patients over 61 years were more likely to always seek shade and wear sun-protective clothing than those younger than 31 years.

 

“These findings highlight the importance of tailoring free skin cancer screening events for non-white and younger populations,” said Adam Friedman, MD, interim chair of the department of dermatology at the GW School of Medicine and Health Sciences, director of the Supportive Oncodermatology Clinic at the GW Cancer Center, and senior author on the study. “While free screening events are important, we also have to think about comprehensive, community-based solutions that reach broader demographic populations than skin cancer screenings alone.”

 

White participants in the study reported more blistering sunburns than non-white participants, as well as more indoor tanning uses. However, indoor tanning use was equal among the screening and general public groups, indicating that all patients need to be educated on indoor tanning risks. The Community Preventive Services Task Force, an independent, non-federal panel of public health and prevention experts, recommends multicomponent interventions that combine individually focused strategies, educational campaigns, and environmental or policy changes to influence sun safety behaviors. Other recommendations include education and policy approaches in primary school and outdoor recreation settings.

 

“This study also highlights the importance of reaching non-white populations with skin cancer prevention messages,” said Friedman. “We have to address the myth that skin cancer only affects fair-skinned individuals. Skin cancer does not discriminate and, therefore, we need to encourage sun safety practices among all individuals.”