Masculine Marketing: Bringing Self-Care to Men
Men and self-care are not two words that are often used in the same sentence. In fact, when envisioning what self-care looks like, it typically involves women relaxing at a spa with maybe a glass of w...
Professional Skincare for Barbers
The barber industry is at a crossroads. Somewhere between innovation and tradition, the barber experience is changing. This spectrum ranges from having a cold beer with a haircut to plenty of men cutt...
Men’s Mental Health and Search for Wellness
Last week I wrote a blog on the top men’s skincare trends to look out for in 2021. While the trends in that skincare blog were important, there is an even more important men’s trend on the horizon...
The Modern Man: Age Management Treatments & Techniques to Know
Aging is a blessing. With age comes wisdom, experience, and oftentimes, stories of those youthful days that are told to whoever is willing to listen. Unfortunately, with this also comes physic...
Modifying Menus: Spa Treatments for Men
The emerging trend of men’s skin care has been a hot topic in the beauty industry for the past few years. In fact, it can be said that men’s skin care is no longer emerging but rather, is here (an...