Shuffling kids to and from gymnastics, tackling mountains of laundry, preparing Pinterest-worthy birthday parties, and conquering the world one piano recital at a time – it is no secret that mothers carry a great deal of stress and often put their own wellness and skin care at the bottom of their priorities list. Mother’s Day is the perfect time for spas to celebrate and spoil…

Price Does Matter

Written by Holly Cutler
The aesthetic industry is a multibillion dollar industry that continues to grow as the ever-increasing demand for self-perfection continues to rise. Social media has led to a more self-focused society and cameras and videos now show imperfections that people may have not seen before. Camera filters show the potential for people to look airbrushed and perfect, leading them to want that look in real life.…

Legally Beautified: Understanding Medical Spa Regulations

Written by Erin Lucie, DNP, APRN, FNP-C
Each of the 50 states has their own medical practice act that dictates the “who and how” of a medical spa. It can be confusing and hard to consistently comply with these regulations, but it is worth it for a medical spa owner and employee to be ahead of the game and stay abreast of the rules and regulations. The boards that skin care professionals…
The value of the global anti-aging market is expected to reach $331 billion by 2021 and, according to Reuters, the industry saw a two percent year-over-year growth in the number of cosmetic procedures performed in the United States in 2017. Needless to say, the aesthetic marketplace is booming. It is also known that the industry has never been more competitive. Fueled by the whiplash effect…
Spring is the season that celebrates life, growth, and new beginnings. It is the perfect time of year for professionals to check in on their yearly goals, spa strategies, and client acquisition and retention efforts to ensure their spa is anything but garden-variety.
Udånder is a Scandinavian-style spa that incorporates steam, sauna, massage, facials, and bath and foot soaks. They are in their third year of business and have grown every year since opening, widening their reach to promote self-care in their community. Self-care has been on the rise, and Udånder feels grateful to be able to offer this type of spa and service in Oklahoma City, Oklahoma.…
by Mara Shorr, B.S., CAC II-XII and Jay A. Shorr, B.A., MBM-C, CAC I-XII When most skin care professionals first opened their spas, they were probably in one of two situations: everything was shiny, new, and top-of-the-line, or they made due with what they had on a limited budget. Years later, most spas are ready for an upgrade that will make it look modern again,…
Do: Keep in contact with clients. Use time-specific coupons and rebooking discounts to inspire return visits. Use thank you cards and promotion updates to maintain connections with new and returning customers. Don't: Overdo it. A barrage of e-mails can deter clients from opening them. Aim for no more than once a week, but no less than once a month when it comes to e-mail frequency.
Tradeshows are a one-stop shop for exploring the skin care industry, connecting with other professionals, and learning! Tradeshows are an amazing opportunity to acquire all sorts of tools to grow and advance in the industry. There are tradeshows in just about every region. There are many franchises that offer shows throughout the country, bringing top brands, qualified educators, and dynamic speakers together under one roof.…

10 Things about Product Labels

Written by Beth Kenerson, managing director of the Esthetician Success Lab™
Cosmetic labeling can be a dimly lit rabbit hole of ifs, ands, and buts, particularly if skin care professionals are getting better acquainted with ingredients, product formulation, and regulatory language. In addition to the actual words on the label, there is a laundry list of ‘back of the house’ requirements to be taken into consideration long before the product takes its place on the spa’s…

Create an Express Bar Experience for Teens

Written by Lydia Sarfati, President and founder of Repêchage
Teenagers have always been bombarded by peer and academic pressure, but new research is finding that teenagers are having even more difficulties than in the past. One study found that high school students in the 2010s reported more difficulties, such as trouble sleeping, thinking, and remembering and shortness of breath; they were also twice as likely to have seen a professional for mental health concerns…
Anyone with modest experience setting and pursuing goals can confirm that unexpected obstacles are part of the process. These obstacles often represent delays, detours, forks in the road, or even a potential dead end to the pursuit of goals. An established set of priorities allow professionals to maneuver past these obstacles and minimize distractions.
Red Mountain Resort’s Sagestone Spa & Salon showcases a finely-tuned therapy menu that provides rejuvenation and restoration. Through the continued development of new experiences and treatments, Red Mountain, with Sagestone Spa, is frequently recognized as a go-to resort for adventure, fitness, and wellness in the Southwest.

Understanding Spa Product Labels

Written by Heather Kreider, L.E., R.N.
Spa product labels need to be more than just pretty; they also need to comply with regulations, specifically those set forth by the Federal Food, Drug, and Cosmetic Act (FD&C Act) and the Fair Packaging and Labeling Act (FPLA). The Federal Drug Administration (FDA) enforces these laws, and since it considers all bath, body, and skin care products “cosmetics” (products created to cleanse or beautify),…

5 Ways Humor Can Boost Your Business

Written by Boldijarre Koronczay, president of Eminence Organic Skin Care
Dwight D. Eisenhower said, “a sense of humor is part of the art of leadership, of getting along with people, of getting things done.” Busy spa professionals are leaders who must get along with people all day long and get a lot of things done! Humor could be the secret to a more effective, efficient, and fun work day.
Why should I keep training my employees when they quit so quickly afterwards?” This is an often heard and, on the surface, reasonable response from spa managers when asked how well, or often, they train their staff members.
Spa owners and managers face daunting challenges and difficult decisions every day that affect how well their spas can compete with their competitors. From hiring staff and meeting budgets to managing inventory and a multitude of other ongoing tasks, spa owners and managers have a lot on their plates. The most critical responsibility that skin care professionals must fulfill is deciding which products will best…
Tribeca Beauty Spa, downtown New York City’s destination for beauty and pampering, is located in the heart of the Triangle Below Canal (TriBeCa) neighborhood. The spa has been a favorite in the area among celebrity clientele, locals, and tourists for the last decade.
Choosing the Best Chemical Exfoliant for Each Client Chemical exfoliants have been some of the oldest, most recognizable, and helpful cosmetic ingredients in skin care and their popularity and usefulness has not yet diminished. They remain one of the most reliable methods for skin resurfacing and improving the overall appearance of the skin as they continue to be highly sought after as the “miracle” for…
New Jersey’s award-winning salon and spa, Bangz Salon and Wellness spa, is in Montclair, New Jersey and has an expansive array of spa services that include massages, facials, waxing, manicures, pedicures, makeup, skin care, and more. Bangz Salon and Wellness Spa is highly regarded for its award-winning professionals and state-of-the-art spa services. The spa provides its customers with a highly-regarded rewards program, as well. Programs…
How to use technology for special events to increase engagement, sales, and loyalty Offices, spas, and clinics looking for new and exciting ways to attract and retain clients do not need to look further than the skin imaging technology available today. In a competitive market filled with products and treatments that promise positive results, skin imaging enables meaningful and realistic consultations that empower service providers…

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  • Christine Valmy International School of Esthetics & CosmetologyChristine Valmy International School of...Description: Christine Valmy International School of Esthetics & Cosmetology offers a quality education in the beauty industry, based on the teachings of the Founder of Esthetics in the United States—Ms. Christine Valmy. Ms. Valmy opened her very first school ...