Equipped to Age Gracefully

Written by Lila Castellanos
Savvy clients have moved beyond feel-good treatments and are looking toward result-oriented skin care to target specific skin conditions and address their individual concerns. This is especially true when it comes to treating mature or aging skin as this demographic is very often educated on the topic and willing to invest in skin care treatments and modalities that deliver results. Turning to equipment or devices…
Whether a licensed skin professional is expanding their menu’s hair removal options or making hair removal a part of their service offerings, period, it may seem like daunting task. However, this service is really a no-brainer. Anyone can wax, but it does require confidence and the proper education and practice. PICTURE OF PROFIT Why is the decision to add hair removal to the menu a…
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Customer service is not always about going the extra mile. Often, it is about doing the small, simple things beautifully with care and consistency. Finding the personable, old-school sense of customer service with the convenience of modern technology may very well be where the magic lies. {mprestriction ids="3,4,5,26,18,6,7,8,9,14,18,43,44"} DEFINING CUSTOMER SERVICE Customer service may be described as the ability and availability to assist customers with…
Going solo in aesthetics is a massively critical time. Whether a business is being led by a newly licensed skin care professional with big dreams or one who feels ready to stop working for others and venture out alone, the path professionals are embarking on may take them well out of their expertise. The motivations for opening a solo practice may vary from the prospect…

February 2024

Business Blogs

Brands of the Month

  • Skin Script
  • DMK Skin Revision Center
  • Celluma by Biophotas, Inc