With about 4,000 trade visitors, the makeup artist design show mads – trade fair for beauty and stage makeup artists – has again underscored its leading position in the sector. The event was recently held in Düsseldorf, Germany. "mads has undergone a great development over the past few years. In this exhibition hall, the highest level of craftsmanship is combined with creativity and passion. The combination of continuous education, information, and entertainment goes down extremely well. The top stars on the stage of the lecture forum and at the creative workshop freely share their knowledge," commented mads Director Helmut Winkler.