Tweezerman is embracing growing global expansion with the launch of new, forward-looking Tweezerman packaging.

Tweezerman is embracing growing global expansion with the launch of new, forward-looking Tweezerman packaging. The Tweezerman core collection has been an incredibly successful part of establishing the brand across the United States and, more recently, abroad. With over 100 items available, Tweezerman is modernizing and revamping their packaging to create a more cohesive presence for the company.

The new design aims to increase brand awareness through a harmonized look across all lines, making it more distinctive for further global expansion, along with increasing overall value perception and sell-through for Tweezerman with a premium new look. "We are very excited to introduce our new Tweezerman Line packaging to market in 2017," says Christine Pascullo, vice president of marketing at Tweezerman. "From the beginning of the company, over 35 years ago, Tweezerman has pioneered educational, clear, and practical packaging to house its precision beauty tools. As we grow internationally, we continue to invest in the development of concise, impactful packaging that stands out and clearly communicates with our customers, highlighting and celebrating the level of quality people have come to expect and love from us."

Login to post comments

community

Article search

PG Portals Listing

  • LivOn LabsLivOn LabsDescription: LivOn Laboratories was born out of a desperate personal need. In 2002, not sure he would survive the trip, Les Nachman, one of the founders of our company, was life-flighted from a cruise ship to an emergency room. His conventional cardiologists urged h ...

Sponsored Videos

There is nothing to show

SN Portals Listing

  • CliXitCliXitDescription: Clixit offers a line of products designed to treat acne and prevent breakouts without irritating the skin. Our unique Acne Eraser® click pen delivers precise doses of acne treatment designed to visibly reduce inflammation and heal blemishes in 12 - 24 hou ...

Popular Press

  • 5 Ways to Exfoliate Skin
    5 Ways to Exfoliate Skin Exfoliation is an important process for maintaining healthy skin. Regularly using exfoliants removes dead skin cells from the epidermis. Exfoliation encourages rapid cell renewal, allowing for better product absorption into the skin. There are two major factors for choosing the…

EG Portals Listing

  • LivOn LabsLivOn LabsDescription: LivOn Laboratories was born out of a desperate personal need. In 2002, not sure he would survive the trip, Les Nachman, one of the founders of our company, was life-flighted from a cruise ship to an emergency room. His conventional cardiologists urged h ...

Popular Articles

  • A Modern Take on Vintage Makeup
    A Modern Take on Vintage Makeup Vintage makeup is always coming back into fashion with a new twist on the original application. Although there are new techniques, products, colors, and textures that change the old version of vintage makeup, history can be found with each new trend. Retro makeup goes back much further than the last 100 years. Smokey eyes were worn by Egyptian women thousands of years ago and bright red…

Popular Blog