Tuesday, 17 March 2020 08:25

Welcoming in Wellness

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In 2020, the trend towards wellness is gaining traction with skin care salons and spas around the globe. Clients are coming into spas requesting more holistic treatments, even when battling the same problem areas. Whether it is fine lines and wrinkles, acne, or hyperpigmentation, the holistic method is becoming more common for consumers to seek out, As the professional it is your job to stay current on trends like these by being able to offer trending treatments that product results. For some areas of the country, it might be CBD-based facials and while for others it might include IV therapy. But overall, we are seeing a shift towards taking skin care and wellness back to the basics. Take a look at our wellness-based feature articles for March 2020.

 

First, a new wellness trend that has only just begun to catch momentum: facial exercises. The benefits of these movements go above and beyond with their techniques and tried and true antiaging benefits. Read Melissa Black’s article, “Facial Exercises” for a brief overview followed by technique training and benefits for clients.

 

Next, in Jennifer Foster’s article, “What’s Your Type?” discover what spa category fits you and your treatments. Learn how to build a business based on clientele and location, while unlocking your potential in the industry.

 

Next up in this month’s wellness issue, an article on biohacking breaks down this new approach to skin health. Read from Courtney La Marine’s “Biohacking the Body” how to utilize this method and discover best practices from experts.

 

Finally, Nicole Majdali’s article, “Hydrotherapy Enlightenment,” discusses the origin of the treatment, types of practice, and a few good tips and tricks for professionals to utilize.

 

Whatever direction your spa decides to take towards wellness in 2020, understand that your clients will notice the change. While it is not the only trend of 2020, believe that it will be one of the longest-lasting.

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