Thursday, 13 February 2020 01:06

Brian Goodwin

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The global educator and educational development lead for Éminence Organic Skin Care shares his journey into the industry


Brian Goodwein started his career as an aesthetician and credits a large portion of his success in growing his clientele, as well as increased retail sales to Éminence. Brian explains, “With the continued education offered for free by Éminence, I had unlimited opportunities to learn new techniques and skillsets, as well as stay passionate about the products I love – such as the stimulating Hungarian Herbal Mud Masque and Lime Stimulating Masque – and transfer this excitement to my customers. I went from a decent amount of client rebookings and retail sales to an average rebooking rate of 90%, as well as 70% sales to service ratio in retailing products.”


His dedication eventually evolved his career to become a global educator and the education development lead for Éminence, which he has done for the past 10 years. From training over 1,000 spas internationally per year to writing informative feature articles for industry-leading publications such as DERMASCOPE, he has also facilitated master classes at industry tradeshows. 


Éminence Organic Skin Care Masks


The Lime Stimulating Masque brightens skin’s complexion with vitamins from lemons and lime, while thermal water delivers minerals to soften and nourish the skin. This active mask uses nettle to stimulate circulation, leaving a normal redness for up to two hours after treatment, helping skin appear rosy, firm, and fresh.


The Hungarian Herbal Mud Masque detoxifies the skin, opens pores, and eliminates toxins while increasing circulation. This popular mud mask includes antibacterial cinnamon, vitamin C from ivy and sage to tone and heal, while paprika stimulates circulation leaving the skin refreshed and vibrant.


For more information please visit or call 1-888-747-6342.

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