When it comes to makeup, everyone has a different style. Some women like bold, bright, colorful makeup. Others might prefer a more subtle, natural look. And many might even go au natural more often than not. Understanding each client's makeup style is the first step to a great makeup application, but what comes next? There are many important factors that come into play when teaching…

The materials used to apply the craft of a professional makeup artist is as important as the applications themselves. Having the right shade of color means nothing if you do not have the proper brush to create the look a client desires. A makeup artist's clientele can vary across a broad spectrum – from personal style to the color of the skin on which a…

Spring is approaching quickly and this year’s colors and techniques boast the most fun yet! Emerge from hibernation to become inspired by nature and all the colors it has to offer. Vivid color can be especially intimidating after a season of dark and vampy shades. This spring, take a fearless and original approach as a makeup artist by dipping into some extremely expressive shades.

The weather may finally be cooling off, but a few popular makeup trends continue to heat up. More and more women are looking to mimic the high fashion looks of celebrity makeup, and it has never been easier to teach your clients certain techniques to accomplish at home.Through the use of simple blending techniques, proper grooming of eyebrows, and the occasional faux eyelash, women are…