“We recognized an opportunity to harness the latest scientific developments throughout our entire offer,” says Jerry Wenker, CEO of Glo Skin Beauty. “We developed formulations that fully complement each other, delivering a full spectrum of beauty solutions from cleansers to lipsticks. It’s an intuitive and powerful reframing. By purchasing Glo Skin Beauty, the consumer can trust in our line to deliver optimal skin health across all categories.”
As part of this transformation, the brand redesigned its packaging, hoping to visually illustrate cohesion.
Complementing Glo Skin Beauty’s retail products is a professional line, including a transformative peel series and professional mineral makeup collection. Representatives of the company feel that it provides skincare therapists and makeup artists with the products they need for the results their clients want.
Glo Skin Beauty products are talc and paraben-free and never tested on animals.