A leader in professional peel treatments, PCA SKIN® is celebrating their third annual National Peel Day on March 10th, 2022, highlighting their latest peel innovation, new partnership, special promotion for accounts, and a host of social media activities.
“National Peel Day was founded to further support our mission to educate people on the benefits a professional peel can have for various skin concerns and overall skin health,” said Echo Sandburg, Chief Brand Officer at PCA SKIN (US CP Skin Health Group). “With the introduction of our new “no peel” formula, we continue to shed light on misconceptions surrounding this treatment.”
The new NoPeel Peel is a universal, superficial professional peel treatment suitable for all Fitzpatricks and skin types that helps promote gentle exfoliation with no expected visible peeling or downtime. This unique peel formula debunks the common myth associated with a peel that you need an extended period of downtime from the treatment.
In addition to this new peel formula, the brand also introduces their first-ever Brand Ambassador supporting peels - celebrity esthetician, Candice Miele. Candice is the founder and owner of her LA-based spa and is the talent behind some of the immaculate complexions of A-list celebrities and top fashion models. Candice will aid in PCA SKIN’s efforts to educate around professional peel treatments across media and social for the coming months.
"I've used PCA SKIN Peels on my clients for years, and they are my go-to option for so many different skin types and concerns,” said Miele. “I'm so honored to be working with the brand as their first ever Peel Ambassador to help advocate on behalf of these amazing treatments. Having worked in the industry for years, I can personally attest to the truly transformative benefits my clients have experienced following a PCA SKIN Peel."
On social media, PCA SKIN will be conducting various activities to celebrate peels. Leveraging the hashtag #HowYouPeelin, the brand will speak to both how you feel on the inside when you take time to care for your skin health, and the various ways PCA SKIN peels can benefit your skin health on the outside with their wide range of options. The brand has enlisted professional and influencer partners for a paid campaign that invites them to share their experience and ‘peel recap’ with their followers leading up to and on National Peel Day.
To get the community involved in the festivities and to thank them for their continued support, PCA SKIN will host a giveaway on Instagram. The giveaway will provide the opportunity for 5 followers to win a PCA SKIN Micro Peel At-Home Kit, a comprehensive kit that allows users to perform a professional-grade treatment on themselves at home. The giveaway will kick off on March 10th @pcaskin, follow along to learn more on how to enter.
Furthermore, for PCA SKIN accounts to join in the celebration, the brand will be offering special promotions for professionals to stock up on their PCA SKIN peel products and treatments.
Recognized by National Day Archives as an official holiday on the National Day Registry™, National Peel Day is celebrated annually on March 10.
For more information on PCA SKIN peels or to receive a PCA SKIN peel from a PCA SKIN Certified Professional near you, visit https://www.pcaskin.com/locator.