Custom skin care is a trend that has gained momentum rapidly over the past decade. Often, skin care is formulated, marketed, and delivered according to basic skin types – oily, dry, sensitive, matur...

What is better for skin – natural ingredients or chemicals? It is a trick question. Take dihydrogen monoxide, for example. It sounds like an intimidating chemical, but it is just a scientific term f...

For many beauty professionals, makeup is an integral part of the profession. So, why do some spas not offer makeup retail in their facility? Why do many miss out on such a consistent revenue source th...

As the summer is a busy season, it is an important time to ensure that spa managers establish a procedure and response plan to handle any customer complaints that may arise. Completely eradicating gue...

In the spa industry, professionals are usually very busy taking care of clients, preparing their spas for seasonal events and sales, and working extra hours to accommodate everyone during the holiday ...

There are a wide variety of Asian ethnic groups and each group or mixed heritage has its own unique features. Therefore, the tips listed are not universal, but may be useful when working with Asian cl...

Every licensed aesthetician, whether employed by a spa or managing a solo practice, will be confronted with the hard facts about career business. From marketing to banking, inventory control to custom...

Today, a business has milliseconds to capture a client’s attention. If a client cannot instantly identify a brand, then it is just a thumb swipe away from being overlooked and even forgotten. What ...

Today, spas are utilizing social media channels to help bring in new clientele and keep already-existing clients. Use these business-growing platforms to find new clients and promote new products and ...

September is my favorite month of the year. It’s my wedding anniversary month, the time the State Fair of Texas returns for the year, and when everyone seems to start prepping for the upcoming holid...