Monday, 06 June 2022 12:27

Collaborative Community: Choosing Camaraderie Over Competition

Written by   Kristen N. M. Johnson

One of the greatest lessons that a small business needs to understand now more than ever is the power of a network. Often, the thought of collaboration with other local businesses is not at the forefront of owning a small business. I consider this a misstep. After owning a holistic medical spa for several years, I have cultivated a small network of incredible wellness practitioners that work closely with my business. Our collaboration is an amazingly supportive and uplifting experience, and I often sit in awe of our incredible success.  

I firmly believe that when owning a small business, networking with other local establishments is essential. It solidifies your company within the community, adds credibility to your craft as a spa practitioner, and introduces your services to an entirely new market of potential clientele. Once these business relationships are established, it is important to utilize them to benefit both businesses. Yet, how do we find and, more importantly, develop these relationships? 

Want to read more?

Subscribe to continue reading this article, plus gain access to all DERMASCOPE has to offer.



Kristen JohnsonKristen N.M. Johnson is an award-winning registered nurse, licensed aesthetician, and co-owner of The Eclipse Spa in Westminster, Maryland. With over 10 years of experience in the luxury spa industry, Johnson is passionate about creating an incredibly unique and indulgent experience for each client. She specializes in the development, education, and implementation of innovative treatment protocols. Johnson holds advanced training and certifications in holistic and integrative health, micro needling, clinical skin care and treatments, nutrition, facial cupping, gua sha, hot stone therapy, advanced chemical peels, cosmetic injectables, facial reflexology, and is an usui reiki master and teacher. 

Want to read more?

Subscribe to one of our monthly plans to continue reading this article.

Login to post comments