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CIDESCO, world-renowned beauty and spa therapy brand, announced the launch of the first of their Signature Experience Treatments available in April 2018. Exclusively designed by CIDESCO’s most senior educators and examiners – including President Anna-Cari Gund and Board Member for Education Vicky Harper, the treatments incorporate techniques and practices from around the world. The first treatment to launch is the CIDESCO Age-Defying Facial with the CIDESCO Pure Relaxation Top-to-Toe Body Experience to follow.
Available exclusively to CIDESCO accredited salons and spas, the treatments have been developed to be completely brand-neutral, which means all product lines may be utilized. Incorporating specialized skills that a CIDESCO graduate will acquire, these brand-neutral treatments will allow therapists to use them in conjunction with their own salon or spa-speciality product houses and demonstrate their own skills.
Involving the therapist on a physical and emotional level, the treatment will begin from the very first “welcome.” With the client at the center of the experience, the treatment will focus on both physical and emotional touch. A memorable CIDESCO welcome, and a touching close at the end, is combined with signature massage techniques to ensure that the treatment is focused, powerful, and unforgettable for the client.
Exceptional and attentive customer service is at the heart of the CIDESCO Signature Experiences and the treatments will allow therapists to demonstrate their excellent massage skills, professional expertise, and client care with the aim to exceed all expectations.
CIDESCO’s Age-Defying Facial will be taught by Gund for the first time at the America Beauty Show and Internationl Esthetics, Cosmetics, and Spa Conference (IECSC) taking place April 28 to 30 in Chicago, Illinois.
Announcing the launch of CIDESCO’s first signature treatments, Gund says “We are absolutely delighted to be launching CIDESCO’s first signature treatment which truly reflects the skills of our diploma therapists and their positioning as amongst the best in the world. It is very much taken from a treatment perspective rather than a brand one. So, it gives our members something just for them, which incorporates some of the specialist techniques and super service our members are taught as part of their CIDESCO diploma.”